Molam World with Amazing Thailand presents healing, the Thai way

We’ve been purveyors of ‘Amazing Thailand’ for many years with the Tourism Authority of Thailand (TAT). No matter how we’ve grown and evolved, we are at our core still a Thai festival. 

Throughout our partnership with Amazing Thailand, we’ve tried to offer deeper, more immersive experiences that connect people to Thai culture, no matter where they’re from—last year we welcomed 25,000 Wonderers from 125 nationalities. 

In our tenth edition of Wonderfruit, Amazing Thailand returns again to share local culture, diverse culinary heritage and our deeply rooted traditions. This year, Amazing Thailand embraces a new chapter, exploring how healing might be the new luxury.

In Thailand, healing is not necessarily just receiving a spa treatment or going to a wellness retreat—although it certainly can be—but also found in the nourishment of the soul and the freedom to feel. 

Wonderfruit is a celebration, but it’s also an exploration of how these shared experiences and expressions might improve our well-being. It’s born from a Thai understanding of wellness: in the joy of trying a dish that brings your palate to life, in hearing music that resonates with something inside ourselves, or simply being surrounded by nature. 

It’s the idea that music, rhythm and community is just as intrinsic to health as medicine.

This Thai idea of health is embodied and embraced fully in Molam World with Amazing Thailand.

On a brand-new Haan Molam—a wooden multi-purpose theatre designed and built by PO-D Architects—invites everyone to dance, eat and celebrate to the rhythms and melodies of Molam. The same stage that hosts contemporary interpretations of Molam from bands like Rattanakosin Breakin’ Crew and Khontan & The Hymmapan Express welcomes Thai folk music legends like Luk Thung icon Yenjit Porntawi and Master of Modern Lam Plearn, Rungfa Kulachai.

But Haan Molam is more than a stage for music. Inspired by folk social structure, t’s a multipurpose area for community gathering that can be adapted for dining, workshops, gallery spaces and more, with shade beneath to rest in hammocks. 

In the same way, Molam World with Amazing Thailand is a platform not just for a centuries-old musical tradition but also many other cultural practices from the region. It is an entire village within The Fields, stretching all the way from the two-story structure of Open Kitchen down to Farm Village and its rice fields.

At Sala Bar and within Open Kitchen, Wonderers can learn more about the ancient Thai practice of keeping well with medicinal liquors. Led by hand-crafted distillery Onosn, workshops and tasting sessions carry on these local traditions of infusing alcohol with medicinal plants and herbs. 

And at Open Kitchen’s ground floor, Life’s Market presents a culinary tour of all five regions of Thailand: North, Northeast, Central, East and South. Hosted by Auntie Chan, her friends and family daily workshops share a map of the country, translating landscapes, climates and traditions into recipes. Many of what you’ll taste, try and make here have deep health benefits—like brewing tonic from edible flowers.

For the first time we’re also bringing one of Thailand’s most unique and colorful celebrations to Molam World—Phi Ta Khon. A celebration found only in Dan Sai, Loei Province, this celebration unites the community in an expression of creativity and individuality through costumes, hand-painted masks and dancing. It embodies a uniquely Thai form of healing that blends belief, artistry and the happiness of coming together as one.

From Friday to Sunday at 4:30pm Tamnarn Loei will perform and dance, dressed in these slightly scary yet beautiful masks. Founded by Lak Ekalak Hasingthong and the villagers of Baan Nam Phu in Dan Sai District, the group is renowned for their preservation of traditional Phi Ta Khon mask-making.

Wonderers can also paint and decorate your own Phi Ta Khon mask, guided by Tamnarn Loei—either a large one made from coconut husk to wear or a smaller bamboo mask to take home. Walk-ins available from Friday to Sunday 12–14 December between 10am–7pm. 

There’s much more to discover at Molam World with Amazing Thailand—explore what’s in store here.